We help great businesses franchise for the first time, and established franchisors grow their networks.

We help businesses franchise for the first time and help established franchisors recruit more of the right franchisees. That covers franchise development through Familia DNA, franchisee recruitment through Familia IQ, franchise consultancy, and marketing and creative made for franchise networks.

We have been franchisors ourselves. Julie and Martin took their own business to a UK-wide franchise network, so our advice comes from doing it, not from watching others. We work as part of your team, and we tell you what we think.

First make sure the model works somewhere other than where it started. Then build the foundations: the numbers, the operations manual, the legal structure and your territories, before you recruit your first franchisees. Our guide to how to franchise your business sets out each step.

It depends on your business and how much is already in place. We agree the scope after a first call and a feasibility analysis, so you know what it will take before you commit. Our guide to what it costs to franchise your business covers the main costs.

Familia IQ is our own recruitment system, set up for each brand. It keeps every candidate warm by email, SMS and WhatsApp and scores them on what they actually do. Our team calls the most engaged and takes the serious ones through a presentation, so you meet qualified applicants.

Businesses across the UK that are ready to franchise for the first time, and established franchisors who want more of the right franchisees. Our clients include brands in home services, health and beauty, food and drink, and children’s activities.